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Key Takeaway
- Toned milk is a high-frequency household purchase, making affordability and competition important considerations for dairy brands. Procurement costs, packaging, chilling, processing and distribution can pressure margins. Retail MRPs may adjust in steps rather than follow raw milk prices immediately, so price revisions and their effective dates are essential analytical variables.
About This Dataset
Tracks the maximum retail price (MRP) of a 500 ml toned-milk pack in Delhi, using the specified 3.0% fat classification. It reflects consumer-facing packaged milk pricing rather than farm-gate procurement prices.
Methodology
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